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Winamac Granite Works (How does the product/service solve the problem for…
Winamac Granite Works
How does the product/service solve the problem for your customers?
By providing affordable product and quality/caring service
By showing sympathy and empathy to the customers
Showing them how we will provide the last memorial for their loved one
Helping them understand the process that will happen to get what they want
By giving them an everlasting memorial that withstands all the wears and strains of the elements
What is the customer problem that you are solving?
Sympathy and Empathy to customers
The last memorial of their loved one
Affordable product and quality/caring service
Helping them through a process that is difficult
How is it different from other products/services?
Every memorial is individualized per the customer
You can't just go to any store and buy a memorial stone
The products are made with care and compassion
It takes a special skill to create the stones and memorials
What is your competitive advangtage?
There isn't usually a lot of competition
In my town, we're the only monument company
There is no traveling for local customers
The product is individualized to the customer's needs and wants
Who will buy it?
Individuals who have lost a loved one
Individuals looking to create the last memorial for their loved ones
Individuals who pre-purchase their stones and or memorials
Organizations or companies looking for a tribute memorial for someone or something
Why will they buy it from you?
We are the only monument company in town
The product and service is affordable
The people in my community trust me
The quality of the products and services