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PROMOTION (OBJECTIVES OF PROMOTION (Provide information to consumer and…
PROMOTION
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TYPES OF PROMOTION
Advertising. Advertising takes up a significant portion of a company's budget allocated toward marketing and promotion. ...
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Promotions refer to the entire set of activities, which communicate the product, brand or service to the user. The idea is to make people aware, attract and induce to buy the product, in preference over others.
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