Josh: in our first meeting we talked about a club. I don't want to do the GCC mishap of not defining what the club is. BAsecamp philosophy: there are many things that we want to do, but not all of this wants to get done. You say what you want to do, assign it to people, and then see if they are rolling the ball up the hill. If it can reach the top of the hill, it is a to-do item and can get done. There is a person resonsible for that. There is an automatic schedule. If Lauren is the project manager, she can ask the people if they are doing what they said what they are going to do. If it's not getting done, she can reassign it, but the work that has been done to that point is not lost, it's still in the thread. It's great for accountability.