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Packaging (Example packaging (Plastic Strawberry Packaging (Rigid Shell…

- - - - Enable viewing of produce without touching
    - - Enables easy stacking, transport and protection
      - Easy to fill container
      - Reduce loss of produce (sealed)
    - - Reduce bruising
    - - Keep fresh?
      - Minimise damp? Rotting?
    - - Show product information
      - Differentiate product
  - - - Working with a number of large brands ie Haagen Daaz they have created a very high quality system where steel packaging is used in a circle after paying deposit.
        
        Concern is limited scope, but this may be a limited test run to test viability.
        
        Does not incorporate a wider circle from production into the system
        
        Expensive initial deposits may limits uptake
        
        Infrastructure ideally should be covered by manufacturers and those involved becoming invisible to the end consumer.
        
        Modifies existing consumer habits in a small way by requiring a special pickup
  - - - Still just a replacement product, not modifying the waste chain
  - - - Still the original waste cycle
  - - - Is avoiding the problem the best way to make people want to reuse materials?