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THEME 3 (business objectives and strategy (corporate objectives, theories…
THEME 3
business objectives and strategy
corporate objectives
theories o corporate strategy
SWOT analysis
impacts of internal influences
business growth
growth
mergers and takeovers
organic growth
reasons for staying small
decision making techniques
quantitative sales forecasting
investment appraisal
decision trees
critical path analysis
influence on decision making
corporate influences
corporate culture
shareholders versus stakeholders
business ethics
assessing competitiveness
interpretation of financial statements
ratio analysis
human resources
managing change
cause and effect of change
key factors in change
scenario planning