Please enable JavaScript.
Coggle requires JavaScript to display documents.
Marketing Update and Outlook 2019 (Marketing Materials (Reports (New…
Marketing Update and Outlook
2019
Website
Development
On-going development with One
New strips and functionality being added
Our Services, 4 spot
'Exclusive Data'
Data Visualisation plug-ins
Registration portal being built
Content behind portal
Global SAAR
Public data
Review
UX Testing
Implemented and changes made
On-going process
Google Analytics
HotJar
SEO: RYTE Analysis
Monthly analysis - issues resolved
Look into paid version
Ongoing updates to content, snippet text etc.
Integrations
Tyre and Rubber
Chinese Homepage
Link to Chinese Compass compass.lmc-auto.cn
Social Media
LinkedIn
New strategy needed
LinkedIn Course - 20/20
Success of sponsored ads (Quell)
Sales Navigator
Line@ WeChat
Twitter
Use Stephen's experience
Objective to increase engagement
Objective to gain followers
Salesforce
Liaise with Cloudtopia for development work
Clean current data
Migrate to Lightning May 2019
Campaign management
Integrate with MailChimp: BD Team will be able to see who has been sent what
Streamline process for BD team
Get all customised data into SF
Marketing Materials
4 Page Forecasting brochure
Reports
New covers
Consistent design for PDF and Excel
Leaflets
Maps
BD Team week 2018
Sales Presentation
Giveaways
Company brochure
Anything missing?
Compass
Training / Promotional videos
Feedback from clients
Use newsletter
Client communication
On-going development
Objective: Increase users on analytics apps
Customised services in Compass
Trials
Mobile app in process
New process for push notifications
Events/Webinars
Webinars to be made open to all?
Objective - increase attendance at events
Client Communications
Monthly Newsletter
Template in MailChimp
Feedback section
Blog, public data, service updates
List available of what is sent
Internal Communications
Workflow Processes
Company Chat platform
Can Microsoft Teams aid in this?
Newsletter (integrate with Wiki)
Wiki
Work closely with Matt for the more internal specific parts of Wiki
Integrate Newsletter strategy
Add a who's who
Forums going to be added
BreatheHR
Press and Media
Tracking where we are mentioned
Working with Brett in Europe
Use to clean data
Encourage engagement with analysts
What more can we do?
Use social media to connect
What else can we do :question: