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Business Strategy, Effective Decision Making (making decisions about…
Business Strategy,
Effective Decision Making
Cisco
Recognize client has different goals
Shows great emphasis on helping customers to achieve their goals
highlight where businesses is strong and weak.
Guiding view of the future
what strategy is not?
Not a vision/mission statement
Not a goal
making decisions about
Whom to target and whom not
what products/services to offer?
How to undertake related activities efficiently
Usage of resources
Example - British Leyland. To many models with less differentiation.
Nespresso case study
Focus on coffee instead coffee making machines
Outsource coffee making machines to vendors
Influence of external & internal factors
Organization Purpose
Grameen Bank Case Study
Understand Buyers Motivation