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Negative profits (Revenue (Alternate revenue paths (Ads on platform,…
Negative profits
Revenue
Units
Price per unit
Discounts %
Competition: Perform better
price
service
differentiation
Value added services
Are our warranty services impacting loyalty (P1)
Is try and buy make customers less price sensitive (P2)
Are our Loyalty services adoption working P0)
Are people paying for priority services like one day delivery?(P0)
Sales velocity
category mix
Alternate revenue paths
Ads on platform
Merchandization
Exclusive products
Cost
fixed cost
Interest expense
Employee salary
High performing high pay
High performing low pay
Low performing high pay
Low performing low pay
Cloud/tech expenses
Electricity and rentals
inventory holding costs
Inventory turn over
Warehouse ultization
marketing
variable cost
Cost of goods sold
Is seasonality affecting our costs? (P0)
Are we ordering less than EOQ? (P0)
Are we facing supply shortage? (P2)
Delivery costs
distance travelled
Truck paacking
Hypothesis for cost
Hypothesis for VAS