Please enable JavaScript.
Coggle requires JavaScript to display documents.
Key factors affecting consumer decisions (Price (Purchasing a product…
Key factors affecting consumer decisions
Service
Service in a store make you feel like a valued customer.
If service is good at a store you will keep going back to the same store.
Environment
People become aware of environmental pollution meaning their purchase is influenced.
You can be influenced to purchase a product that has minimal packaging or packing that can be recycled.
Finance
Sometimes the price of a product is good but the budget isn't.
If there is something you need and you don't have enough cash, you may take out a loan meaning you have to pay back with interest.
Price
Purchasing a product matters on the price.
Consumers want products for the best price
If the price is low, the more they want to purchase the product.
Marketing
When something is advertised it persuades you to buy it.
New products advertised influences you into thinking you need the product.
The better the marketing the more products are sold.
Age
Our wants and needs change with age.
Things you want as a baby, you might not when you are older.
Gender
The gender that a person is influences what they buy.
The products you buy is typically shown in what you buy.
Convenience
People want to shop hassle-free meaning they want to shop in convenience.
People don't want to travel to shop or want more then one shop in a location.