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Competing in a Global Context (Economic/ Finance in Globalisation (IFRS…
Competing in a Global Context
Competing in a Global Market
Theory of comparative advantage
Specialisation
Five forces of Competition
Rivalry amongst existing firms
Threat new entrants
Bargaining power of buyers
Threat of substitutes
Bargaining power of suppliers
Customer Retention
Innovation
Economies of scale
International image
Micro Environment
Market Size/ Growth
Competition
Costs of market
Profit Potential
Market Access
Economic/ Finance in Globalisation
Foreign direct Investment
Joint Ventures
Strategic Alliance
Standardisation to adaption
The financial Account
The capital Account
The current Account
IFRS standards
Transparency
Accountability
Efficiency/ Not for profit/ Public interest
Global Taxing
Transfer Pricing
Transfer Mispricing
Unitary Taxation
Trading systems
Tariffs/ duties
Quotas
Trade Barriers
Exchange rate
Appreciates
Depreciates
Purchasing power abroad
Price Elastic
Price Inelastic
Equilibrium
Pestle factor
Political
Economic
Social
Technological
Environmental
Legal
Branding
Kapferer's Brand Identity Prism
Brand Reputation
Brand Equity
Brand Content
Packaging and Labelling
Brand Reputation
Corporate Social Responsibility