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Informative Text (Examples (Horse Meat (Positives (Shock value - title,…

- - - - Shock value - title
      - Realistic - lots of people would agree
      - More personal - conversational style
      - More concise
      - Uses examples
    - - it was bias - title promised something it didn't deliver
  - - - Well researched
      - Liked the dot points and pictures
      - It flowed
      - Excellent title
    - - TOOOOOOOOOOO LONG
      - A lot of information to process
      - A lot of names and dates
      - ITS ONLY PART ONE
      - Very specialist interest