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Brand campaign (BL, IR), Competition (ISLE, YOLO, TOWER), Shopping…
Brand campaign
BL
IR
Competition
ISLE
YOLO
TOWER
Shopping campaign
BL
IR
Display
IR
PLACEMENT
KEYWORD BASE
Topic/affinity interest
BL
Keyword base
PLacement
Topic affinity
Video
BL
Keyword
Placement
Topic
Ir
KEYWORd/placement
Topic/ water sports/paddle board