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Website (Bad Features (spelling mistakes, incorrect grammar, too many…
Website
Bad Features
spelling mistakes
incorrect grammar
too many adverts
cluttered images
takes too long to load
overload the user with too much information
unorganized
overlapping images
Colour Psychology
black = luxury
orange = fun
different colours = different brain responses
consistent colour theme
red = warning
brain can associate colours with different feelings
green = nature
Good Features
Content
simplistic design
useful
trustable
honest (no hype)
reliable
purposeful
high quality
original
updated
Navigation
easy to find in 3 clicks, all on one page
have it able to work on multiple devices
speedy loading times
don't make the user think too much
responsive
make sure the user knows where to go