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scientific sociology (Sociologist Perform Survey Research (Sociologists…

- - - - is a portion of the population that is drawn in such a way that every member of the population has an equal chance of being selected for the survey
    - - is a sample drawn from the population, the composition of which very much resembles that of the population. Typically this is obtained via a stratified random sample.
    - - is a portion of the population is drawn in such a way that every member of the population and important sub-categories of the population have an equal chance of being selected for the survey, yielding a sample that is demographically similar to population (IE: using the demographic table above, ABC U. would sample 1 out of 10 students or 1,000.
- - - - Nominal Data
        
        has the assumption that seeing 2 movies took twice as much effort than seeing just 1 movie and seeing4 movies was twice the effort of seeing just 2.
      - Ordinal data
        
        are data which have no standard numerical values.
      - Ratio Data
        
        are data that is shown in comparison to other data. For example, the Sex Ratio is the ratio of the number of males per 100 females in a society.