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mark-zuckerberg-facebook-transparency
Mark Zuckerberg (Personality,…
Mark Zuckerberg -
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Takeaway
Zucherberg's personal brand is one that I feel has many layers to it. It is rather challenging to settle on what makes Mark Zuckerberg Mark Zucherberg. I want there to be an underlying darkness to his brand. Something that depicts his polished public perception but also represents some of the traits that maybe aren't as desirable as his entrepreneurial skillset. The brand of Mark Zuckerberg itself needs to be larger than life. He has direct influence over 2.3 billion peoples lives. There seems to be more to Zuck than this perceived robotic mentality that the public has placed on him. These underlying personalty traits are what molded the perception of who he is as a brand and that is what I am trying to represent.