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language (vocabulary (semantic rules (deal with the meaning of specific…
language
vocabulary
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linguistic relativism: the notion that the worldview of a culture of shaped and reflected by the language its members speak.
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power of language
it allows us to satisfy basic functions such as describing ideas, making requests and solving problems.
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status
several factors combine to create positive or impression: accent, choice of words, speech rate, and even the apparent age of a speaker
sexism and racism
the power go language to shape attitudes goes beyond individual cases and influences how we perceive entire groups of people
meaning are in people, not words
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slang and jargon
slang is language used by a group of people whose members belong to a similar coculture or other group
abstract language
speech that refers to events or objects only vaguely- serves a second, less obvious function
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shapes other' values, attitude, and beliefs in variety of ways