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Electrical Vehicle (Cost Effective (Electric Cars 3x Cheaper (Canadian…
Electrical Vehicle
Cost Effective
Electric Cars 3x Cheaper
Canadian spend about $1510 on gas 
Cost Effective
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Environmentally friendly
Responsible for less greenhouse gas
Use all electric, does not emit smoke or gas
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Target market
Primary
GEN Z Millennial
Secondary
GEN X - Luxury
Vehicles
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Luxury
Tesla Model S
BMW i8
Government Incentives
Receiving Money back if purchasing green car