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5 KEY QUESTIONS OF MEDIA LITERACY (Q5: What is the OBJECTIVE of the media?…
5 KEY QUESTIONS OF MEDIA LITERACY
Q1: WHO created the media?
Q2: What creative TECHNIQUE was used to attract your ATTENTION?
Q3: WHO is the target audience?
A specific & narrow group of people
Q4: What HIDDEN value is in the media?
Brain washing element used to achieve the objective
Q5: What is the OBJECTIVE of the media?
Entertainment
Michael Jackson, SIA, Chewbacca mom - James Corden
Expression
Chewbacca mom, JK wedding, Funny compilition
Influence / Persuade
Sharkfin
Document
Toa Payoh - quarrel, JK wedding, Funny compilation
Attention
Choc. chip iPad
who: GizmoSlip
creative technique: Ridiculous stunt
who: 12-16 years old, m+f
hidden: for more ridiculous stunts subscribe
obj.: click bait