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My Analytics (Who is My Analytics (Personality and Branding, Smart ___?,…
My Analytics
Who is My Analytics
Personality and Branding
Smart ___?
Assistant/Assistive
Personal Trainer
Smart Assistant
Productivity Tracker
Surfaces
Mobile App
Could help in getting deeper signals
something I could check on the bus
Add in
Needs to be more focussed
Needs to be contextual
Needs to be structured
Mor targetted
Digest
CTA in email
Weekly Summary to drive usage
Week at a glance
Deeply integrated with o365 products
Why have different surfaces if intelligence can live in native apps?
Dashboard
Gritty data
Deep usage data for power users
share parts of data with others
Data
Data must be interesting and actionable
Data Trends make it more informative
Make users love data
Use data to custoimize experience
Benchmark data
Personalization
Use data to personalize
Get to know you better before making assumptions
Motivation
Gamification
Where do I stand?