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Successful agricultural transformations: Six core elements of planning and…
Successful agricultural transformations: Six core elements of planning and delivery
B. transformation plan
- prioritized & differentiated strategies
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- market-driven opportunities for farmers
recommendations of crop should focus on farmers' profitability, sustainability, quality, storage, processing
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- change agents ID'ed & mobilized
change agents: both private and public. s/o who provide extension knowledge, financing for inputs (fertilizers), marketing services. e.g. ag cooperatives, stockists, farmer collectives, food processor
key = appropriate metrics & incentives, sufficient training, performance mgt of change agents
- finding the right starting point to scale
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