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E-Commerce (Web features (Effects (flexibility, Market segmentation, less…
E-Commerce
Web features
Ubiquity
Global reach
Universal standards
Richness
Interactivity
Information density
Personalization/customization
Social technology
Effects
flexibility
Market segmentation
less assymetric information
Less intermediation
Types
B2B
C2C
B2C
Features
Stable in recession
Growing steadily
Social e-commerce