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Amazon (Partnership (pharmacy, wines, pet supply, urban home delivery,…
Amazon
Partnership
pharmacy
wines
pet supply
urban home delivery
smaller bookstores
Competitive factors
Price
Accessibility
Customer service
Personalized services
Customer Sets
Customers
Seller Customers
Developer Customers
Culture of Metrics
Software-based recommendations
Experimentation and testing
is focused on
Customer Experience
uses
Data
to
generate recomendations
optimize mails
manage the displaying of content