Please enable JavaScript.
Coggle requires JavaScript to display documents.
E-commerce: Digital markets, digital goods (Social commerce (Newsfeed,…
E-commerce: Digital markets, digital goods
possesses
unique features
ubiquity
Global reach
universal standards
Richness
Interactivity
information density
personalization/ customization
Social technology
produces
effects on the marketplace (traditional vs. digital)
Information asymetry
search costs
transaction costs
Menu costs
Price discrimination
Dynamic pricing
disintermediation
switching costs
network effects
delayed gratification
Market segmentation
has
Business models
Portal
Service provider
Community provider
Content provider
market creator
transaction broker
e-tailer
Revenue models
Advertising
Sales
Subscription
Free/freemium
Transaction fee
Affiliate
categories
business-to-consumer
business-to-business
consumer-to-consumer
online marketing
based on behavioral targeting
Social commerce
Newsfeed
Timelines
Social sign-in
Collaborative shopping
Network notification
Social search
Transactions
Electronic Data Interchange
Private industrial networks
Net marketplace
has
uses
promotes
requires
provokes
based on