Technology
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Types of content viewed and how often they are viewed
Social interactions (likes and comments) and time spent on app to understand user behavior and app likability
Number of journeys uploaded, along with views and activities per journey, to help us track a consumer’s transition to being a creator
Session duration
User retention
business
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Maintain a lean team.
Hire the right talent in-house.
Solve one problem at a time.
Take advice from industry mavericks.
Talk to your users.
Define your key metrics.
Invest in a good analytics software.
Scale features that show strong growth.
Master the product before spending excessively on marketing.
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Building tie-ups with wholesalers
Developing a sturdy delivery system to ensure good customer experience
Keeping an eye on revenue
Pricing: The profit window is small, as no online shopper would like to pay a price higher than their offline purchases. However, for online grocers, there is always a delivery cost attached, leading to a thin profit margin. Meanwhile, consumers often perceive online grocery prices to be higher than offline.
Perishables: A lot of consumers are still reluctant to let somebody do their groceries for them, as they can never be sure of the quality of food, especially perishables like meat, fish, vegetables, and fruits. Consumers will always assume that the quality of food they’ll get from online groceries is just OK, not great. That mindset is hard to break.
Quotes
In life, you don't get what you deserve. You get what you negotiate."
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