Social Innovetion and Design (definition (today (social innovetion…
Social Innovetion and Design
A new idea that works in meeting social goals
is a process of change
emerging from the creative re-combination of existing assets
the aim of which is to achieve
socially recognized goals in a new way.
social innovetion initiative are more common
contemporary societies change
range of events
top-down vs bottom-up
incremental vs radical
driven by Local Communities
NYC community Gardens (USA)
public gardens managed by GreenThumb
1970 abandonment of public and private land
communituy gardens in NYC all 5 borghs
1$ per month
what do you do?
plant and mantain tree
produce local urban food
Ainonghui, Farmers' Association (China)
group of citizens not access good, safe food in the city's ordinary markets.
helping the poor farmers while developing a stable channel of good, organic food.
organic resturants and a community organic food store
farmers have returned to the countryside to join in the organic food network.
people who have been able to imagine, develop, and manage something new, outside the standard ways of thinking and doing
recombine, in a reative way
3.count on their own resources, without waiting for a general change.
1.(re) discover the power of cooperation
Designing with communities
collaborative service co-design
designing for communities
design looking at specifici typologies
developing solutions to increase their accessibility
driven by Strategic Design
Basaglia e Pertini. No designer
recognizing a real problem and, most importantly, the social resources.
building an overall vision to connect a myriad of local activities and to orient them coherently.
proposing organizational and economic structures that acrtivate these resources.
supported the supply
and valorization of food products that would gradually disappear
promoted local organizations
new way of looking at food "consumption"
"we are co-producers, not concumers, because by being informed about how our food in produced"
For example. Milan bookshop
“open” the psychiatric hospital in Trieste
start up cooperative production
people with a mental disability are not only patients,
but also individuals with capabilities.
: when Bottom-up & Top.Down meet
project idea. Urban area the demand for high-quality and fresh food. South Milan
Aim: create a sustainable and innovative metro-agriculural regional model.
Vaggies for the City
they share the explicit goal of achieving set objectives by acrivating citizen participation
they have been started and are driven by some specific design initiative.
1.they aim at sustainable changes on a ragional scale
: Design Acrtivities
evribody has the chance to see, experience, and evaluate new ways of being and doing
Social innovetion design described in the following ways
highly dynamic processes
creative and proactive activities
as complex=co-design activities=prototypes