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PESTEL Analysis of the Edible Oil Industry (POLICY: What is the…
PESTEL Analysis
of the Edible Oil Industry
ENVIRONMENTAL:
What are the environmental impacts of edible oil and oilseed production in India
Groundwater Depletion
POLICY:
What is the government's outlook towards the production, export, and import of healthy and unhealthy edible oils?
Increase in Production of Oilseeds
Increased area under cultivation
Improved inputs, technology, and equipment
Improved practices through "best practices" training and capacity building
Market extension services and Post Harvest Management and Support (Storage, Warehousing, MSP etc)
Import Regulation
Import Tariffs, taxes, and cess
Restrictions on GMO Oilseeds
Export Regulation
Oil and Oilseed volume restrictions for Export
Export tariffs, taxes, and cess
State - Let's pick at states where production is high, and let's look at incentives
Next steps: hypothesis
General agri schemes
Policy reviews, systematic reviews
MARKET/ECONOMIC
What is the current and projected market size of healthy and unhealthy edible oils in India?
Consumption of Oilseeds
Trends in oilseed Consumption
Current and projected Consumption of all oilseeds
variations by oilseed and region
Production of Oilseeds
Trends in oilseed production
Current and projected production of all oilseeds
Variations by oilseed and region
Imports based on oilseed production deficit
Trends in oils import and export ,
Current and projected import and export of all oils,
Composition of imports by oils
SOCIAL
What are the social attitudes, behaviors, and trends that influence the consumer and producer preferences towards healthy and unhealthy oils, and why?
Social factors affecting production
Farmer Demographic Profile: Size of Landholding, Income, Dependency by crops, Irrigation
Community: Local preferences, Community influences
Geographic variations
Incentives -
Social factors affecting consumption
Comsumer Profile - Age, Gender, Education, Literacy, Income, awareness, knowledge,
Community - Community Preferences
Geographic variations - Regional preferences
Accessbility and Afforadability- Availability and convenience, Marketing and branding
Exposure and Awareness level of consumers on health benefits/ill-effects of edible oil
TECH:
How does the awareness and accessibility of input and extension services impact yield?
Input Services
Irrigation
Oilseed farming equipment
Quality Seeds
Quality fertilizers and pesticides
Storage/Warehousing facilities
Training and extension services
Training and capacity building of farmers on correct fertilizer and pesticide application
Capacity building of farmers' marketing capabilities for oilseeds
Farmer capacity building on primary processing and storage best practices
LEGAL:
What is the current regulatory framework influencing edible oil processing and consumption in India
Processing and packaging of edible oils
Regulations on processing, packaging, and labelling of food
Impact of regulations on Consumption of oils
Food and safety standards
Food and safety standards : Reuse of oils, Fat content in Oils
Export/Import
Volume Restrictions on Import
Volume Restrictions on Export