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image (Executive Summary (Paragraphs (2 Market (Target, Competition,…

- - - - Part
      - Standalone
  - - - Target
      - Competition
      - Strategy
    - - Sales
      - Breakeven
    - - Sources
      - Finance?
- - - - Capture
        
        Leads
      - Convert
        
        Sales
      - Create
        
        Offers
  - - - Emotions
      - Painpoints
    - - Persona
      - Where?
- - - - Comparative
      - Associations
      - Multiplication
        
        no. Users --> Price --> %Market
      - Internet Search
  - - - Fixed/Variable