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Ch. 12 Judgment and Reasoning (representativeness heuristic (attribute…
Ch. 12 Judgment and Reasoning
Ideal judgement = frequency estimate
We use an attribute substitution
heuristics, we think of examples instead of knowing for sure
Availability heuristics
do examples come to mind easily?
ex: is shawnee mission usually backed up at 8am?
substituting availability for frequency
representativeness heuristic
attribute substituition
substitutes resembles over probability
groups = homogeneous
member resembles prototype then in turn fits in category
Covariation
relationship between two variables
positive or negative
does going to sleep earlier help you feel better during the next day?
confirmation bias
more likely to believe the information you already believe to be true
less likely to believe what you think is not true (even if it is proven true)