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B207 - Block 1 - Big ideas in organisations (Finance # # (Traditional…
B207 - Block 1 - Big ideas in organisations
Marketing
Marketing concept
Mission, vision and values
Marketing process
Strategic windows
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Marketing research
Environment
Macro
STEEPLE
Micro
Competitive strategy
Focusing the offering
Segmentation
Targeting
Market
Positioning
Marketing Mix
7 P's
Price
People
Promotion
Physical evidence
Place
Process
Product
Operations
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Operations Management
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Operations strategy
Performance objectives
Focused operation
Transformation process
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Product / service design
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Quality function deployment
Design thinking
New product design
Process design
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4v's
Variety
Variation
Volume
Visability
Importance
Reduce costs
Enhance revenues
Minimise capital
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Develop capabilities & competencies
Finance
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Traditional
Equity Finance
Leasing
Bank loans
Debt factoring
Working capital management
Retained earnings
New alternatives
Peer to peer
Micro financing
Crowd funding
Roles
Capital
Liquidity
Customer funded
Risk vs Return
Constraints for expansion
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Innovation
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Globalisation
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Outsourcing
Onshore
Offshore
International trade