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UF Design Thinking (Empathy (Food itself (Insights (What they want to do?,…
UF Design Thinking
Empathy
Food itself
Insights
What they want to do?
Want to eat healthy food
On diet
Want to have nice skin
Use it as ulam
To encourage kids to eat
What they want to feel?
Want to feel full
Tasty
Buyers/ consumers
inconvenience
Fresh
Pots/ system
Insights
Easy to install
lightwieght
Multiple size
common size
4 Ft
2 ft
6 ft
All in one
Self watering system and nutrients
Plants' exchangeability - ability to use poly
Leafy - may not require soil as medium
Stem based plant - may require soil (as it is the easiest to handle and most common for peoples)
Consumers
Who wants to care for the plants (Gen-X & Baby Boomers)
Without own pots/ beginners
Leafy vegies
Cabbage
Bayam
Trunk based
Ability to leave for holiday
That already have their own pots
Who do not want to take care and just want to use/ eat them (Gen-Y & above)
Want to buy from the market
Want to get it free
Easily available whenever needed
Western style
Leafy
Rocket
Coral
Baby Spinach
trunk
Define
Ideate
Prototype
Test1