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CH 20 - Model + Stage Drives the Metric You Track (Model (Empthy (解決了什麼痛點?…
CH 20 - Model + Stage Drives the Metric You Track
Circle: 1.Knowing the kind of business you are 2.Knowing the stage you are at 3.Track & optimize the OMTM
Model
Empthy
解決了什麼痛點?
這項痛點可以用軟體服務解決?
如何得知這項服務?
怎麼付費?
有人會付費來使用你的服務嗎
Stickness
顧客會黏著、吃好道相報嗎
Engagement, churn, visitor/ user/customer funnel, capacity tiers, feature utilization (or neglect).
Virality
顧客會黏著、吃好道相報嗎
Inherent virality, customer acquisition cost
Revenue
活躍用戶數
Upselling, customer acquisition cost, customer lifetime value, upselling path and road-map.
Scale
活躍用戶數
Application programming interface (API) traffic, Magic number, app ecosystem, channels, resellers, support costs, compliance, on premise/private versions.