Please enable JavaScript.
Coggle requires JavaScript to display documents.
Big Ideas in Organisations : :explode: - Coggle Diagram
Big Ideas in Organisations
: :explode:
Marketing
Marketing Concept
The Mission
The Vision
The Values
Marketing Environment
#
Micro Environment
Macro Environemnt
Marketing Research
The Roles of Marketing Research
The Process of Marketing Research
Ethics in Marketing Research
Marketing Research in Small Businesses and Non-Profit Organisations
Focusing an Offering
Markets
Segmentation
Targeting
Positioning
The Marketing Mix
#
Product
Place
Pricing
Services and Non-Profit Making
Operations
Operations Management
The Role of an Operations Manager
What is Operations Management
The Importance of
What do Operations Management Do
Processes
Operations Strategy
#
Market Influence Model
Performance Objectives
Linking Strategy and Performance Objectives
Performance Trade-Offs
Focused Operations
Operations and marketing Coordination
#
The Importance of Operations and Marketing Coordination
Improving Coordination
Product
Product and Service Design
The Importance of New Product Development
Design as a Process
Design Thinking
The Design of Products and Services
Quality Function Deployment
Finance
Raising Finance
#
Financing through Retained earnings
Debt factoriing
Bank Facilities
Lease Finance
Equity Finance
Venture Capital and private Equity
External Business Environment
Economic
Political and Legal
Demographic
Demographic
Social
Competitive
Global
Technological Sectors