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BNA_G1_Bike Sharing – Mobike & Ofo, Value
Proposition
:red_flag…
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Customer
Segment
:star::Students
:star::Office workers
:star::People prefferred low carbon transportation
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Key Partners
:silhouettes: Public transport sector
:silhouettes: Car park operators
:silhouettes: Car-share operations
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Key Resources
:key: Government subsidies
:key: Harvesting of user-data
:key: Advertisement revenue
:key: Charity sources
:key: Volunteer work
Revenue stream
:moneybag:Additional charges for the usage above time limit
:moneybag:Advertising revenue
Cost Structure
:money_with_wings:Maintenance cost
:money_with_wings:Employee cost
:money_with_wings:Operation cost
:money_with_wings:Product development
Key
Activities
:male-factory-worker::skin-tone-2:Design bikes
:male-factory-worker::skin-tone-2:Produce bikes
:male-factory-worker::skin-tone-2:Repair the bikes
:male-factory-worker::skin-tone-2:Bike sharing services