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CDPSG3[CF-3] Crowdfunding – Module 3, G3 (IBS 107212043 彭竑愷 Joshua, IBS…

- - - - the more detailed your plan, the more likely you are to succeed in raising funds
    - - the reward that you receive
      - your offering (ex: free shipping)
      - social connections
      - 30secs to 5 minutes
    - - frequent updates
    - - from a famous person
  - - - the chance of success dropped by 13%
      - showing the sloppiness in your campaign
  - - - free shipping, you receive, early bird
    - - friends, community, family
    - - passion, inspire to start , impact
    - - thank you , so thankful, thanks
    - - why support, funds will cover, will be used,
    - - helps us, we can, we raise
  - - - 25%
    - - 46%
    - - 25%
- - - - film
      - music
      - album
      - book
      - be alone side with other investing class creators
    - - set the scope, budget, and the period (days to fund)
      - get the funding before the deadline and take both pledges and money to go forward
      - safety net
    - - come Kickstater and find a project inspire them
        
        get a sense of what it means to become a backer
        
        make the plan for what you are trying to accomplish and the action plan for producing it.
        
        to make a compelling story to tell is important
        
        make the project more visually compelling
        
        let people into the back story
        
        2 more items...
        
        example
        
        Low Line Project
        
        6 more items...
      - during a project
        
        prepare yourself with courage and some emotional confidence
        
        there must be a shift you should face
        
        2. get people emotionally invest your project
        
        reveal new parts
        
        create compelling update
        
        deliver after raising money
        
        keep people in the loop and very open along with whole journey
        
        regularly and continuously to give an inside look of how you are doing
        
        what progress you are making or not should be open and honest
        
        9% failed
        
        Campus (if any problem)
        
        produce the product
        
        Keys
        
        always be honest and open
        
        don't expect but be confident
        
        make sense of the project
        
        keep backers in the loop
        
        compelling story and update
        
        keep the promise
- - - - Budget-constrained
        
        driving delays
        
        don't set everything too tight
- - - - What should people do?
        
        building out an email list, having a highly kind of convertible website, and making sure their social media is there.
  - - - Indiegogo can help creators with all of their kind of pre-launch strategy and help them find a good partner to work with if they're looking to work with a marketing or publicity partner.
  - - - Indiegogo can help guide them through the process and make sure they're at least talking to someone.
  - - - being in your comment section and emailing with your contributors
    - - more kind of surprises and new offerings
    - - making it into a huge community
- - - - most popular
        
        Games, Design, Technology
      - no charity
    - - If the fundraising is not successful, there is no need to pay any fees.
      - Kickstarter's 5% handling fee and 3% to 5% payment processing fee
    - - all or nothing
    - - more strict
        
        Ex. Kickstarter
        products must feature a fully functional prototype
  - - - Tech & Innovation, Creative Works and Community Projects
    - - charges a 5% platform fee plus a payment processing fee
    - - flexible funding
        
        all or nothing
      - fixed funding
        
        allows creators to set a funding goal but take whatever money they end up raising (even it’s unsuccessful)
        
        backers typically avoid
    - - less strict
        
        Ex. products may simply be conceptual with non-working prototypes