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Marketing - Coggle Diagram

- - - - Planning costs are an investment and should not be incurred unless that a reasonable return on investment is anticipated.
- - - - the evolution of a market order is attributable to economic development. It can be said that in the natural course of this, society has progressed through stages of prey, hunting, herding.
    - - It is seeking to satisfy the needs of consumers through a group of coordinated activities.
        
        MARKET RESEARCH
        
        It involves knowing who the potential consumers or customers are or could be.
        
        identify its characteristics.
- - - - Planning costs are an investment and should not be incurred unless a reasonable return on investment is anticipated.
        
        Marketing Organization
        
        It is adaptation of the marketing process to the particular characteristics of the company and the market.
- - - - must be implemented
      - between the ideal and the real.
      - operation and evaluation measures against the standards to decrease the spread