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Communication & PR - Coggle Diagram
Communication & PR
About the brand
Introduction of designer / brand / story-telling/ craftsmanship achievements/ partnerships
Buyer conditions : wholesale price/ market price etc.
Collection
Collection 20XX
Photo of showroom/events/models
Introduction of inspiration
Lookbook
Linesheet for buyers
Original photos from shooting ( better quality than Lookbook)
Collection 201X ... idem
Press review
Bloggers: photo/ social media screenshot
Article/Interviews by printed/digital media
Graphical charter
Logo
Typography
Color Palette ( like pink/white? )
Image and graphic elements (butterfly?)