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Bike Sharing – Mobike & Ofo, G3(2020/12/9), image, image, image, image…
Bike Sharing – Mobike & Ofo
【3】Bike sharing in Taiwan
UBIKE
GIANT & Government
Build–operate–transfer
Lifestyles of Health and Sustainability
A Leases and B Returns
Rate of YouBike rentals increase
traffic congestion will decrease
User
Register
$10NT per 30min within the first 4 hours
https://buzzorange.com/techorange/2018/07/26/taiwans-youbike-is-the-best/
Maintain system
High quality of bike
Daily ckeck up
Moovo
Fix location to rent and retern
GPS
Take a pictures and upload
APP
Auxiliary power
Stepping on the bicycle will generate electricity, and electricity will drive the gears forward
Rent barriers are lower and cheaper than motorcycle
一圖看懂 Moovo共享電動自行車:輔助動力更好騎、定點租還、1分鐘1元、淡水與通勤綠廊可租
https://www.cool3c.com/article/155842
【2】Bike sharing in China
Mobike
target audience
focus on white collar crowd
how?
users can book the nearest bike on smartphone
park them everywhere
how much?
Deposit $44
30 cents/hr
investors
sequoia capital and Tencent
founded in January 27th,2015 at Beijing
bikes
orange colored bike have higher quality wheels and fancy GPS
Problems and challenges
People's attitude
People ride and leave anywhere they like
System Errors
code-scanning don't always work
Real Business for Investors ?
How the companies can earn the profit? like a bubble business
Maintenance Errors
bike had some sort of problems
Why do the bike sharing business emerge in China?
Population 1.3 Billions
Bicycle is easy to access/ easy to grab anytime
Traffic Jam is the biggest problem in China
Low Cost of Mass Production
Traditionally Chinese people use Bicycles
Where?
mainly in Beijing and Shanghai
Ofo bicycle
bikes
cheap yellow bikes
some are second hand
investors
滴滴 company and xiaomi
how much?
7 cents/ hr
Deposit $15
founded in march 26th,2014 at Beijing
how?
Scan the QR code
Key in the Bike Plate Number via message
target audience
target students
【4】Future of BikeSharing
Advanced Technologies (AI) may need it as IOT is popularized (shared bike riders in China now exceeds 230 million.)
Big Data (Transportation habits and riding areas), especially consumer behaviors
Subscription Model
e-Scooters
【1】 Sharing economy
Economy
Increase product cycle through allocation
Disintermediation
Not equal to
traditional leasing
Collaborative lifestyle
Individual idle/maximizing the value of surplus resources
Share
Driving force
Society
The desire for connection,
the mentality of sustainable development
Economy
Environment. idle resources, star-up
Teconology
IOT(Internet of things),
Mobile technology, Social network
你今天共享了嗎?
https://topics.cnyes.com/sharing/
You need to use it, but you don't need to own it.
Model
C2C
Uber, Airbnb
B2C
OFO, Ubike, Obike
Different Types
Transportation, Travel and accommodation,
Food and drink, education, edc.
G3(2020/12/9)
Dora
Loy
Tian
Mandy
Maggie
Tony