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Chapter 4 : Survey of Tourism Planning and Development, special types of…
Chapter 4 : Survey of Tourism Planning and
Development
4.1: Survey of areas characteristics :
There are several items to be survey:
Location
The country or region should be
structurally specified and mapped.
The mapping must show the
important consideration with respect
to major markets.
In terms of tour planning, the multi
destination tours and complementary tourism products development must
be identified.
Natural Environment
Climate
Topography
Wildlife and vegetation
Coastal and marine areas
Geology
Ecological systems
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Social cultural and Economic Patterns
Population characteristics
Cultural patterns
Economic patterns
Land Use, Settlement and Tenure Patterns
Knowing these elements are crucial for area development
Mapping of these pattern is important to
value the selection of tourism
development.
eg: industries type, designated park,
recreational and conservation areas
Environmental Quality
Air quality
Quality of domestic water supply
Quality of underground water
Noise Levels
Cleanliness of public place
Landscaping
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4.2. Survey of Institutional
Elements
4.3 Survey of Tourist Attractions & Activities
3 major categories of attractions
Natural
scenic beauty
special environment leaatures
health tourism
beaches & marine areas
climate
flora & fauna
parks & conservation areas
cultural
archaelogical, historical & cultural sites
distinctive cultural patterns
arts & handcrafts
interesting economic activities
museums
cultural festival
4.4 Survey of market, facilities & infrastructure
tourist market survey
general approach
cruises ship tourist
tour operators
general travel pattern
accommodation
survey of transportation facilities & services
location
quality levels
travel costs
cost, efficiency & convenience
survey of others infrastructure
national & regional level
availability & contraints of policy recommendation for infrastructure development
survey of other infrastructure
sewage disposal
water supply
electric power
solid
waste disposal
telecommunication
drainage
employee housing & community services
4.5. Market , Facilities
and Infrastructure Analysis
integrated analysis & systhesis
institutional elements
market analysis
market segmentations
socioeconomic / demographic
product - led segmentation
psychographic
geographic
time series / straight line projection
experience of tourim growth
global & regional trends
physical elements
significant rsource areas
characteristics of the natural environment
land use & settlement patterns
planned accomodations
major opportunities
outstanding / unique type of tourist attraction
existing tourism development
particular market segment
well develop infrastucture
labor supply
special types of attractions
meetings, conferences & conventions
shopping
theme park
special event
gambling casinos
entertainment
recreation & sports
present policies & plans
Document research area
Discussion with government agencies & private sectors