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BNA_G2_Shared Lodging – Airbnb, G2 Members, OIP (1), how-airbnb-started…
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Value Propositions
Customer
- Experience the local culture
- Communicate Directly
- Customized
- Lower Price
Suppler
- Idle Inventory
Channel
- Advertisement
- Telecommunications
- Hotel Industry
- Craigslist
- Reputation
Customer Relationship
- Host Referrals
- Guest Referrals
- Host Group
Customer Segments
Customer
- Backpackers
- Long stay travelers
Suppler
- Hotels
- Hosts
Key Activities
- Community Management
- Marketing Methods
- Service Development
Key Resources
- Brand Promotion
- Room Sources
- Airbnb App
Key Partnership
- Room Provider
- Investor
- Online Payment
- Photographer
Cost Structure
- Homestay Matching
- Marketing Cost
- App & Website Improvement
Revenue Stream
- Booking Fee
- Service Charge
- Sales Commission
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