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Ethics and Strategic Planning, Ethical Leadership: A Link Between…

- - - - Raise ethical awareness and expectations by establishing standards of morally acceptable behaviour within an organisation.
      - Prevent unethical behaviour by stipulating that specific conduct will not be tolerated by the organisation.
      - Promote ethical behaviour by articulating the ethical values that should guide members of the organisation in their actions and decisions.
      - Promote organisational integration and co-ordination – strengthen the commitment of employees and management to the organisation.
  - - - Promote the reputation of the organisations amongst its external stakeholders.
      - Pacify external stakeholders (i.e special interest groups) who might have expressed concern about specific aspects of an organisation’s actions
      - Deflect state interference in the internal affairs of a business.