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ACM DIGITAL STRATEGY, DATA, INFRASTRUCTURE, 3.4 DIGITAL STRATEGY MIND MAP…
ACM DIGITAL STRATEGY
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PROCESS
DAMS
User Group Research completed, insights gathered and presented to Stakeholders (in progress) :check:
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DIGITAL REPORTING TOOL
Investigation of a platform that can combine digital platform reporting (Web, Social, Email) :check:
APPLICATIONS
TESSITURA ANALYTICS
Second phase of soft launch completed (Daily Sales, Philanthropy, Corporate Relations) :check:
PROSPECT 2
Legal proceedings actioned, SLA agreed upon & contract signed (awaiting
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DATA VISION & STRATEGY :
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Have a high level picture of our domains and architectures (business, technology and data). :check:
Use our data culture and knowledge gained to break silos and engage stakeholders as per organisation’s strategy.
Form the initial council and initiate brainstorming to address data related risks and issues, analyse future state and evaluate our gaps for building the adaptation strategy. :red_cross:
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CONTACT POINT PURPOSES
CPP Design discussions to occur with CRM, Marketing, Philanthropy, Programming (awaiting PMO/ CX Roadmap prioritization)
Customer survey and sign up encouragement sent to entire ACM database to gain insights on customer communication wants and requirements (November)
TESSITURA ANALYTICS
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Ticketmaster data final phase completed - merge script executed in LIVE, Ticketmaster data backlog into Analytics LIVE :check:
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