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China Daily Product & Channel Performance - Coggle Diagram
China Daily Product & Channel Performance
Channel basic information compare
Daily Unit
POS
4000-5000左右
Cash
3500 左右
hcp
(transaction)--161,000
contract -- 5000
Daily Volume
POS
20,000,000 - 24,000,000
Cash
25,000,000 -- 35,000,000 (most is from 25m to 30m) 特殊是因为双11促销
HCP
(transaction base) 25,000,000 --40,000,000 特殊是因为11-01 号不知什么原因,一般是 25,000,000--35,000,000
Daily ticket
POSL
4900
SA: 17000
ALDI 4000
Cash
7000
HCP
170
Daily AR
POSL
31%
SA 45%
ALDI 30%
Cash
88%
daily term
POS
13
SA:20 (一般是大额)
11
看一下aldi的产品卖的是什么,product set
cash
17
interest rate product
POSL
POS
Zero一直在,占约10%
008,0010,003,其中008占最多,占zero的50%
Freewill 36 一直在,从以前30% 到10月份开始20%
Freewill 24,2019年12约到2020年6月,最高的时候占申请量50%
ALDI 2.0
1% OP,占80% 一直都在
Free will 36 ,自6月份开始,约占10%
Zero,占不到5%
Detailed
cash
Daily unit
Big cash: 340
Standard XCL: 0-2
MWCL: 3,000
First: 3000
Revolving: 290
Daily ticket
Bigcash: 23,000
MWCL: 5,800
Fist: 6,000
revovling: 3,000
StandardXCL: 22,000
Daily volume
Big cash: 7,000,000 month:2 亿
NWCL:20,000,000, month: 6亿
HCP
Sales 需要注意的点:他们很在意term,term长的产品会带来更好的收益,因为有interest
sales还会注意:volume,如果有时候application少,或者unit很小,但是volume很大也是ok