Please enable JavaScript.

Coggle requires JavaScript to display documents.

Modes of Persuasive in Ads - Coggle Diagram

- - - - O, that’s good product by oprah
        
        Oprah gives her review about the brand and excellence to its product.
      - Infiniti car by stephen curry
        
        Stephen curry tells the audience how fast the car is , and shows if infiniti car is the best version of car.
      - Masterclass by martin scorsese
        
        Martin Scorsese is the instructor in masterclass, and he explains about what things that they can get and learn.
    - - Garnier by Chelsea islan
        
        Why is it ethos?
        
        The model in ads give testimonials or the benefits after using the product.
      - Pantene by Anggun
        
        Why is it ethos
        
        The brand ambassador tell her experience after 10 years using the products.
      - Dove by Dian sastrowardoyo
        
        Why is it ethos
        
        The artist that reviews the products tell us about “our hair is our own choice to make different styles, color, etc”. She also promotes shampoo by showing her satisfaction.
- - - - IPhone X by Apple
        
        Why is it Logos?
        
        The ad explains how the phone works and what other features does it have by showing texts explaining it. As also, it shows about a new advanced AR (Augmented Reality) and new photo filters.
    - - Flex tape
        
        The ad explains how flex tape works as Phil Swift places the tape on items that are cracked or broken, including a tank filled with water, as that explains that the tape is strong a flexible, as the tape is also waterproof.
- - - - Volvo ads
        
        those ads have a joyful and a sad feeling in it.
    - - Chevrolet ads
        
        The dog and the owner are best friends from young until old, the dog emotion always been the same as the owner. When the owner is sad, the dog is sad too, that brings/connects the emotion to the viewers.