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BNA_G3_New Retail – Hema Supermarket image, G3(2020/11/11), image, image,…

- - - - 91 billion RMB in 2016 to over 229 billion in 2018.
      - Retail Sales, Online Sales, Commission on affiliates
    - - Hema also benefits from economies of scale and large network of Jack Ma’s various enterprises
      - digital resource
        
        conveyer belts
        
        fulfillment center
        
        distribute seafood to kitchen
    - - hema app
        
        scan the barcode to check the product's origin and all the information
        
        consumer's habits of customer and preference will record on the APP
      - prosumer
        
        hand pick the seafood and directly cooked for you
      - traditional experience
        
        still providing traditional grocery shopping experience for the older generations.
    - - Digital Projects, Logistics, Pricing, Customer Data Processing
      - robot deliver food
    - - Delivery within 30 minutes after online order for 1.5 Miles radius of Hema Supermarket
      - Omnichannel
      - Media, Brands
    - - Online business, including Taobao, Alipay, Alibaba, Farmers, Manufacturers.
      - Investors
      - Manufacturers
      - Landlords
    - - Young generation
      - fast-paced
      - middle-class are willing to pay better quality and service.
    - - human capital
      - technology equipment
      - inventory
      - Cost of Good Sold
      - Rent
      - Utilities
    - - Integration of Online and Offline into a single platform to enable the supply of high quality fresh food
- - - - You can accumulate bonus when you pay
        
        PX PAY
        
        10 point discount for NT$1
        
        Pay with credit card or deposit money
    - - Online shopping
        
        Pick up in real store