Please enable JavaScript.
Coggle requires JavaScript to display documents.
PET LOVERS Nancy Márquez Morales A01650701, image, image, image,…
PET LOVERS
Nancy Márquez Morales A01650701
7 in every 10 houses have pets, is a market that is going to keep growing
Internet users pet lovers are involved in
More than the average of other internet users
348 INTERVIEWS
SEGMENTS: functionals, observers, connectors, leaders, super leaders
They use more
than the average
They prefer graphics on internet
They prefer
Only 35% had apps like
But, 7 in every 10 pet lovers netizens follow this pages in social network
They prefer physical stores than online
But still trust online stores
70% look for reviews to buy and 77% consider that it influences their purchase
On average they have 5.45 devices, more than others
Internet users use social networks and like advertising
