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CHAPTER 4: SURVEY OF TOURISM PLANNING AND DEVELOPMENT. - Coggle Diagram
CHAPTER 4: SURVEY OF TOURISM PLANNING AND DEVELOPMENT.
Survey of areas characteristics
Location
The country or region should be structurally specified and mapped.
the important consideration with
respect to major markets
tour planning, the multi destination tours and
complementary tourism products development must be identified.
Natural environment.
a. Climate
b. Topography
c. Wildlife and vegetation
d. Coastal and marine areas
e. Geology
f. Ecological systems
g. Natural resources areas
h. Historical influences
Social cultural and economic patterns.
a. Population characteristics.
b. Cultural patterns.
c. Economic pattern
Land use, settlements and tenure patterns.
important to value the selection of tourism
development.
availability of land for tourism
development
Environmental quality.
a. Air quality
b. Quality of domestic water supply
c. Quality of underground water
d. Noise Levels
e. Cleanliness of public place
f. Landscaping
g. Building design and maintenance
h. Urban design
i. Signs
j. Functional land use and
transportation pattern
k. Congestion level
l. Open space, parks and
conservation areas.
m. Scenic views
n. Environmental diseases
Survey of Institutional Elements
1.PRESENT POLICIES AND PLANS
a. Document research area.
b. Discussion with government agencies and private sectors.
GOVERNMENT & TOURISM ORGANIZATIONS
STRUCTURES
The structure, functions and staffing for tourism development corporation
Political ideologies and influences can greatly affect the type.
INVESTMENTS POLICY & AVAILABILITY OF
CAPITAL
Investment policies for development projects need to be researched.
Government incentives and investment policies required clear cut examination.
INVESTMENTS POLICY &
AVAILABILITY OF CAPITAL
Availability of capital resources may need to be investigated internationally and locally.
•High capital investment are projects like water supply, roads and airports.
TOURISM LEGISLATION & REGULATIONS
•Specific law related to hotel, travel agency, tour guiding services need to be established.
•General regulation like zoning, building construction and hygiene standards require development.
TOURISM EDUCATION & TRAINING INSTITUTIONS
Existing tourism education and training programs should be surveyed and evaluated.
The institution provide manpower planning and development.
Survey of Tourist Attractions & Activities
Natural attractions
a. Climate
b. Scenic beauty
c. Beaches and marine areas
d. Flora and fauna
e. Special environmental features
f. Parks and conservation areas
g. Health tourism
Cultural attractions
a. Archaeological, Historical, and
Cultural Sites
b. Distinctive Cultural Patterns
c. Arts and Handicrafts
d. Interesting Economic Activities
e. Interesting Urban Areas
f. Museums and Other Cultural
Facilities
g. Cultural Festivals
h. Friendliness of Residents
3.Special types of attractions
a. Theme parks, amusement
parks & circuses
b. Shopping
c. Meetings, conferences and
conventions
d. Special events
e. Gambling casinos
f. Entertainment
g. Recreation & sports
Survey of Markets, Facilities and Infrastructure
TOURIST MARKET SURVEY
• Cruise Ship Tourists
• Tour Operators
• General Travel Pattern and Tourism Trends
SURVEY OF TOURIST FACILITIES & SERVICES
•General approach
• Accommodation
• Other services.
SURVEY OF TRANSPORTATION & OTHER INFRASTRUCTURE
Adequate infrastructure
Proper development of infrastructure
It serves as general community and economic
development needs.
SURVEY OF INFRASTRUCTURE
a. Water supply
b. Electric power
c. Sewage disposal
d. Solid waste disposal
e. Telecommunication
f. Drainage
g. Employee housing and
community services
Markets, Facilities and Infrastructure Analysis
MARKET ANALYSIS
Time series or straight-line projection of past growth trends if there is
some tourism already developed in the area.
The experience of tourism growth elsewhere in similar tourism situations.
Market segmentations.
Global and regional trends
INTEGRATED ANALYSIS & SYNTHESIS
• Analysis of land tenure patterns
• Analysis of economic patterns
• Socio-cultural analysis
• The existing physical, social and economic policies and plans