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Social media to Maketers (Facebook) - Coggle Diagram
Social media to Maketers (Facebook)
Pros
"Catch up" on trends
It is important to keep track on what are the trends and use them to make benefits for marketers' business.
Social media, more specifically, Facebook is one of the fastest and common place where people create and spread trends.
"Trends" also means the effective ways to promote products which other businesses are using.
Get more attention from Facebook users
The more people are attracted by the business posts on social media, the more profit the marketers would make.
If the posts are interesting and trending, they would be shared broadly, firstly, to the people who truly like what is written in the posts, after that, to the people who need to use or buy the products which marketers are selling.
Social media users who do not need use the products might also give them a try because of being attracted by how the marketers promote their products.
Create more useful relationships
It is not hard to find someone who can help the marketers with their business, sometimes a partner or even an investor who are interested in helping open larger business.
If the consumers are satisfied with the service/ products, they might introduce them to others, from there, the marketer could get more and more consumers
With 2.7 billions people are using Facebook, it is an ideal place for marketers to build reputation for their business.
Cons
Low selection of informative posts
Social media is a crowded place with millions of things posted a day, it is difficult to seek for the information we would like to see.
Millions of people with millions of opinions, some are real and some are unreal, it is also challenging if the businesses would like to exactly know how could they change to improve their service.
The negative reviews and comments on their pages may also harm their reputation, in some cases, those comments are made up.
Be deceived
Lots of cases the consumers order products "just for fun" and disappear when they are shipped which makes the marketers lose the profit.
If the marketers do not carefully learn about their partners or someone says that they would like to be an investor, they can be easily deceived.
Their reputation would be affected if the marketers are working for businesses where they sell unqualified products for customers and they do not know that