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Business purchasing based:, 2) WHAT CAN GO WRONG? (personal…
Business purchasing based:
2) WHAT CAN GO WRONG?
(personal purchase)
It has not fit
it has poor quality
I haven't recieve yet
It has arrive broken
It doesnt worth the money
It hasn't lasted longer
I foun out the a best product after
My wife didn't like it
4) Benefits that a correct buying process will bring:
4)Increase value and saving
5) Generating economic impact
3)Building relationships and driving innovation
1)Ipmroving qualiti and reputation
2)Reducing time-to-market
6) Reducing supplier risk
7) Contribution to competative advantage
Information search
Purchase desicion
Liked the product
Dissliked the product
Post purchase behaviour
Needs or desire recognition
3) The main difference between consumer and corparate purchasing
Organizational objectives, requirements, specifications of distinct business unit
(the purchase decision is made by a group of people)
Personal Maslow's hierarchy of needs
(personally based on personal needsand wishes)
Forecast & Plan Requiment
Requiremenst analysis
Supplier identification
Contract and negotiation
Purchasing
Supply control and inspection
Supplier measurements
Evaluation of alternatives
1) Process Purchasing:
The consumer desicion making:
5) Corporate purchasing process: