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For many years members of that office had paid for the tea or coffee to…
For many years members of that office had paid for the tea or coffee to which they helped themselves during the day by dropping money into an “honesty box.” A list of suggested prices was posted. One day a banner poster was displayed just above the price list, with no warning or explanation. For a period of ten weeks a new image was presented each week, either flowers or eyes that appeared to be looking directly at the observer. No one commented on the new decorations, but the contributions to the honesty box changed significantly. The posters and the amounts that people put into the cash box (relative to the amount they consumed) are shown in figure 4.
perfect demonstration of priming, how people change their behavior/actions when they feel like they are being watched
priming
psychologists discovered that exposure to a word causes immediate and measurable changes in the ease with which many related words can be evoked.
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How does what you have selected fit into the bigger picture of the story revealed to us thus far? A. The associative machine Q. Why did Kahneman bother introducing X to readers? A. To make clear how priming effects us Q. How was X helpful? A. Rather than just the florida effect it paints a clearer view
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The Associative Machine
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you are now unusually ready to recognize and respond to objects and concepts associated with “vomit,” such as sick, stink, or nausea, and words associated with “bananas,” such as yellow and fruit, and perhaps apple and berries.
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associative activation: ideas that have been evoked trigger many other ideas, in a spreading cascade of activity in your brain. The essential feature of this complex set of mental events is its coherence.
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idea is linked to many others. There are different types of links: causes are linked to their effects (virus cold); things to their properties (lime green); things to the categories to which they belong (banana fruit).
it also created a context for the current event by evaluating how surprising it was. You ended up as informed about the past and as prepared for the future as you could be.
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you think with your body, not only with your brain.
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Earlier today and with your group, you made a list of the main ideas, concepts, and explanatory tools (like examples or figures) that Kahneman presents in the two chapters you read for homework. Select one of these ideas, concepts, or explanatory tools and discuss the significance of the item relative to the narrative Kahneman is describing. You are thinking of function or value here: How does what you have selected fit into the bigger picture of the story revealed to us thus far? Why did Kahneman bother introducing X to readers? How was X helpful? This task will require that you analyze the meaning of your selection by exploring its function relative to the text
To help you generate a response that answers the question and as part of a pre-writing activity, first map out the item you’ve selected (quite literally: post it notes would be great for this or the diagram below) in relation to other features of the reading; then make connections between ideas presented in the text; then select those ideas that can (a) most meaningfully paint a clear picture for the purpose of your item for the narrative and (b) that can fit into 350 words. As concision is a key to success here, bypass a lengthy introduction or conclusion and get straight to answering the question.
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how an idea, in this case "I'm being watched" changes how we act.
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