Please enable JavaScript.
Coggle requires JavaScript to display documents.
DIGITAL COMMUNICATIONS - Retail Food Branding - Coggle Diagram
DIGITAL COMMUNICATIONS - Retail Food Branding
Due Date
Week 17
Technical Specifications
Business Card
90mm x 55mm standard size
Packaged InDesign Folder
Fonts, Links, IDML, IDD
Press Ready PDF with Bleem/trim marks
Menu
Customised size (use of tables or tabulated text is required for pricing
Packaged Adobe Indesign Files
Press Ready PDF with bleed and trim
Fonts, links, IDML, IDD
Logo Style Sheet
CMYK/RGB Colour break down
Mono Break down
PMS Colour
Typography
Brand/style Imagery
Company Uniform
Develop a Polo/T-Shirt/Business Shirt design
A4
Needs to feature the logo and (SMP)
Final Design
Complied in Adobe Photoshop
Saved as a .pdf
Logo
Vector Format in full colour (PMS/CMYK/RGB)
.eps or .ai File
Vector Format Black and White (Mono)
Brief
The client is a new retail food business competing in the competitive food market. The task you have is to create a name and logo along with the overall branding. The client needs a logo, business card, a menu design and a clothing product for their employees.
What to Submit
Packaged InDesign Folders
Logo Style Sheet
CMYK/RGB Colour Break Down
MONO Breakdown
PMS Colour
Brand Imagery
Typography
Business Card
Standard Size
Custom Size if applicable
Logo Folder
Vector format in Colour (PMS/CMYK/RGB) and Black and White(Mono)
Menu
Customised Size
Company Uniform
A Polo/T-Shirt/Business Shirt that features the Logo and Slogan (SMP)
EVD Smallest Filesize PDF